351bet Privacy Policy – Data Protection in Brazil

The 351bet takes every user's privacy seriously. This document clearly explains what data we collect, why we collect it, how we use it, and how we protect your information — all in compliance with the General Data Protection Law (LGPD — Law No. 13.709/2018). No unnecessary legal jargon, no fine print hiding what matters.

Last updated: January 2026  ·  Version 2.4
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Plain-language summary

The 351bet only collects the data you need to use the platform — creating an account, making deposits via Pix, betting on the Brasileirão, or playing slots. We do not sell your data to anyone. You can request access, correction, or deletion of your data at any time. We use 256-bit SSL encryption across the board. We are in full compliance with the LGPD. If you have any questions, reach us via live chat, available 24 hours a day.

1 Introduction

This Privacy Policy describes how 351bet collects, stores, uses, shares, and protects its users' personal data. It applies to all services offered on the platform — Sports Betting, slots, crash games, Live Casino, roulette, and any other feature available on the site.

By registering on 351bet and use any service on the platform, you confirm that you have read and understood this Privacy Policy and that you consent to the processing of your personal data as described herein. This policy should be read alongside our Terms and Conditions.

The 351bet treats privacy as an ongoing commitment, not a bare legal requirement. We regularly review and update this policy to reflect changes in our processes, the technologies we use, and applicable Brazilian law — especially the General Data Protection Law (Law No. 13.709/2018).

2 Data Controller

The controller of personal data processed under this policy is the company operating the platform 351bet, responsible for making decisions regarding the processing of personal information of users registered on the site.

For all purposes set out under the LGPD, the official channel for communicating with the data controller is the email suporte@351bet.best, available 24 hours a day. Specific questions about data protection can be directed to the Data Protection Officer (DPO) at the same address, with the subject line "LGPD – Solicitação de Titular".

DPO Contact: suporte@351bet.best — subject line "LGPD – Solicitação de Titular". Response time: up to 15 business days as required by the LGPD.

3 Data We Collect

The 351bet collects personal data at different points throughout your journey on the platform. Below, we detail the categories of data collected and the situations in which each applies:

Category Data collected When
Identification Full name, CPF, date of birth, email address, mobile number Mandatory registration
Identity (KYC) Official ID (national ID card, driver's license), selfie with document, proof of address Account verification / withdrawal above limits
Financial Pix key, card data (tokenized), deposit and withdrawal history Financial transactions
Behavioral Betting history, games accessed, session duration, product preferences Continued use of the platform
Technical IP address, device type, operating system, browser, session cookies Site access
Communication Support chat history, sent emails, open tickets Support contact

The 351bet does not collect sensitive data such as racial origin, religious beliefs, health information, or sexual orientation. Precise geolocation data is only collected when the user grants explicit permission on their device, and solely for fraud prevention and regulatory compliance purposes.

4 How We Use Your Data

Every piece of data collected by 351bet has a specific and justified purpose. We use user information to:

  • Provision of contracted services — creating and managing your account, processing deposits via Pix, credit card, Mercado Pago, PicPay, or boleto bancário, recording bets, and paying out withdrawals;
  • Identity verification and regulatory compliance — the KYC process is required under Brazilian financial regulations and is designed to prevent money laundering, fraud, and misuse of the platform;
  • Account security — detection of suspicious access attempts, bot protection, and fraud prevention across bets and financial transactions;
  • Responsible gambling — monitoring behavioral patterns to identify signs of compulsive gambling and proactively offer support when needed;
  • Communication with the user — sending notifications about transactions, account updates, changes to terms and, with your consent, promotional communications;
  • Platform improvement — analysis of aggregated and anonymized data to understand how users interact with the platform and improve the overall experience;
  • Compliance with legal obligations — compliance with orders issued by competent Brazilian judicial, administrative, or regulatory authorities.

The 351bet does not use personal data for purposes not listed above without first notifying the user and, where required by the LGPD, obtaining fresh consent.

6 Data Sharing

The 351bet does not sell, rent, or share users' personal data with third parties for commercial or advertising purposes. Full stop. We only share information in the situations listed below, and always with the minimum data necessary for each purpose:

  • Payment providers — Pix processors, Mercado Pago, PicPay, card networks (Visa, Mastercard, Elo), and banks (Nubank, Itaú, Bradesco, Banco do Brasil) receive only the data strictly necessary to process each transaction. These partners are bound by confidentiality agreements and handle data in compliance with Banco Central do Brasil regulations;
  • Game providers — game studios integrated into the platform (such as Pragmatic Play, PG Soft, Hacksaw Gaming) may receive session identifiers and game data to operate the games. No personal data beyond what is necessary is shared;
  • Technical service providers — companies that provide infrastructure, security, fraud analysis, and technical support services to 351bet. All operate under contracts with strict data protection clauses;
  • Competent authorities — sharing with Brazilian law enforcement, judicial, or administrative authorities when required by a valid legal order. 351bet does not comply with voluntary requests without legal backing;
  • Auditors and regulators — for compliance audit purposes and to meet the regulatory requirements of the Brazilian sports betting market.

In all cases of data sharing, 351bet contractually requires recipients to maintain equivalent data protection standards and to use the information solely for the authorized purpose.

7 Data Security

The 351bet implements a robust set of technical and organizational measures to protect your personal data against unauthorized access, loss, alteration, or improper disclosure:

  • 256-bit SSL/TLS Encryption across all communications between your device and our servers — the same standard used by Brazil's leading digital banks;
  • Encryption of data at rest for sensitive information stored in the database — including identity documents and financial data;
  • Payment data tokenization — credit card data is tokenized and never stored in plain text on our systems;
  • Two-factor authentication (2FA) available as an additional security layer for account login;
  • Continuous Monitoring of access logs and transactions to detect unusual behavior in real time;
  • Role-based access control — 351bet employees access personal data only when strictly required for their role, and all access is logged;
  • Penetration testing and security audits conducted periodically by independent specialized firms.

In the event of a security incident that may pose a significant risk to data subjects, 351bet will notify affected users and the National Data Protection Authority (ANPD) within the timeframes established by the LGPD — within 72 hours of identifying the incident, where applicable.

Your role in keeping your account secure: 351bet will never ask for your password by email, chat, or any other channel. If you receive a message requesting your credentials on behalf of 351bet, do not respond — contact support immediately.

8 Data Retention & Deletion

The 351bet retains personal data for as long as necessary to fulfill the purposes described in this policy and to meet applicable legal obligations. The criteria used to determine retention periods are:

  • Registration and identification data — retained for the entire duration of the account and for up to 5 years after closure, as required by financial regulation and anti-money laundering laws;
  • Financial transaction history — retained for 5 years from the date of each transaction, in compliance with Brazilian tax and regulatory obligations;
  • KYC Documents — retained for the period required by applicable financial regulations, for a minimum of 5 years after verification;
  • Betting history and gaming session logs — retained for 2 years from the date of each event for support, audit, and responsible gambling purposes;
  • Support communication data — retained for 2 years for quality assurance and dispute resolution purposes;
  • Cookie and browsing data — in accordance with each cookie type's settings, with a maximum retention period of 2 years for preference cookies.

Once retention periods expire, data is securely deleted or irreversibly anonymized. Users may request early deletion, but such requests are subject to verification that no active legal retention obligation applies to the specific data in question.

9 Cookies & Similar Technologies

The 351bet uses cookies and similar technologies to ensure the platform functions correctly, enhance the user experience, and collect analytical data. The types of cookies used are:

  • Essential cookies — required for the platform's basic operation, such as maintaining login sessions and language preferences. They cannot be disabled without affecting your ability to use the site;
  • Performance & analytics cookies — collect anonymized data on how users interact with the platform to identify and resolve issues. They do not track personally identifiable data;
  • Functionality cookies — store user preferences such as notification settings and interface configurations to personalize your experience;
  • Security cookies — used to detect unauthorized access attempts and suspicious behavior that may indicate fraud or bot activity.

The 351bet does not use third-party advertising tracking cookies or share browsing data with ad platforms. When you first access the platform, you are presented with a cookie consent panel where you can set your preferences for non-essential cookies.

You can manage or revoke your cookie settings at any time through your browser's settings panel. Revoking consent for non-essential cookies does not affect the core functionality of 351bet.

10 Your Rights as a Data Subject (LGPD)

The LGPD grants you a comprehensive set of rights regarding your personal data processed by 351bet. All of these rights can be exercised by submitting a request to support — via live chat or by emailing suporte@351bet.best with the subject line "LGPD – Data Subject Request":

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Access

Request a copy of all personal data 351bet holds about you. The report is delivered in a readable format within 15 business days.

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Correction

Request the correction of incomplete, incorrect, or outdated data. Basic account information can be updated directly in your account dashboard.

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Deletion

Request the deletion of your personal data. We honor deletion requests except where a legal retention obligation is in effect (such as regulatory financial data).

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Portability

Request the transfer of your data to another provider in a structured, interoperable format, as provided under the LGPD.

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Information on data sharing

Find out which entities 351bet has shared your data with and under what circumstances, with detailed information about each recipient.

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Withdrawal of consent

Withdraw at any time the consent given for processing based on this legal basis, without affecting the core services of the platform.

All requests receive a response within 15 business days from the date of receipt. The 351bet may request identity verification before fulfilling a request to ensure we are dealing with the legitimate data subject. If a request is denied, the reason will be provided in writing with the applicable legal basis.

If you feel your rights have not been properly addressed, you may file a complaint with the National Data Protection Authority (ANPD), the Brazilian regulatory authority responsible for enforcing the LGPD.

11 Minors

The 351bet is a platform exclusively for users aged 18 and over. We do not intentionally collect or process personal data from individuals under 18. Registration by minors is strictly prohibited and constitutes a violation of our Terms and Conditions.

If we determine that an account was created by a minor, the account will be immediately closed, all collected data will be deleted, and any balance in the account will be held until the matter is resolved in accordance with Brazilian law.

If you are the legal guardian of a minor and suspect they have created an account on 351bet, please contact support immediately via live chat or at suporte@351bet.best. The matter will be handled as a priority and with full confidentiality.

12 International Data Transfer

Some of the technology and game providers used by 351bet are headquartered or have infrastructure in other countries. When personal data of Brazilian users is transferred abroad, the 351bet adopts the following safeguards to ensure protection equivalent to that required under the LGPD:

  • Transfer only to countries that provide an adequate level of data protection, as assessed by the ANPD;
  • Execution of specific data protection contractual clauses with all international recipients;
  • Verification that international providers follow recognized security standards such as ISO 27001 or SOC 2;
  • Data minimization in transfers — only the information strictly necessary for each specific purpose is sent abroad.

Most data belonging to Brazilian users is stored on servers located in Brazil or the European Union — regions with robust data protection legislation. Any significant change to our international data transfer policy will be communicated to users in advance.

13 Changes to This Policy

The 351bet may update this Privacy Policy periodically to reflect changes in our processes, the technologies we use, Brazilian legislation, or ANPD regulatory requirements.

For changes that significantly affect how we handle your data or that reduce your protections, we will notify users at least 7 days in advance via the registered email address and a prominent notice on the platform. For minor adjustments — such as language clarifications or changes with no practical impact on users — updates may take effect immediately.

The "last updated" date at the top of this page always reflects the most recent version in effect. We recommend reviewing this policy periodically, especially when you receive notifications about updates. Continued use of the platform after a new version takes effect constitutes acceptance of the changes.

14 Contact & Data Protection Officer (DPO)

For any questions related to how your personal data is handled by 351bet — whether it is an access request, correction, deletion, complaint, or simply a question about this policy — please use the channels below:

  • Live chat — available 24 hours a day, seven days a week, directly on the platform. The fastest channel for urgent matters;
  • DPO Email — suporte@351bet.best with the subject line "LGPD – Data Subject Request". This is the recommended channel for formal rights requests;
  • Response time — up to 15 business days for formal rights-exercise requests, as required by the LGPD; faster responses for general inquiries via chat.

The Data Protection Officer (DPO) of 351bet is the designated point of contact for all privacy and data protection matters. They are responsible for ensuring the platform's data processing complies with the LGPD and for handling data subject requests and communications from the ANPD.

Version 2.4 — January 2026. Policy governed by Law No. 13.709/2018 (LGPD).

How 351bet Protects Your Privacy

Six concrete practices that demonstrate our commitment to protecting your data

Bank-Level Encryption

256-bit SSL across all communications between your phone or computer and our servers. The same standard used by Nubank, Itaú, and Bradesco. Your login credentials, Pix details, and bet history never travel in plain text.

Zero Data Selling

351bet does not sell, rent, or transfer your data to third parties for advertising purposes. Your data exists so you can use the platform — not to fund other companies' marketing campaigns.

Designated & Accessible DPO

351bet has a dedicated Data Protection Officer (DPO), reachable by email 24 hours a day. Formal requests for access, correction, or deletion are handled within 15 business days, in accordance with the LGPD.

You Control What You Share

Non-essential cookies, marketing communications, and data preferences are all configurable by you — through your account dashboard or the cookie banner. Revoking consent does not affect your access to the platform's core services.

Minimal & Necessary Data Collection

351bet collects only the data strictly necessary to operate each service. We do not request information that serves no clear purpose. Health data, racial origin, and religious beliefs are never collected.

Incident Notification

If a security incident occurs that puts your data at risk, 351bet notifies affected users and the ANPD within the legal timeframe — within 72 hours of identifying the event.

Privacy Frequently Asked Questions

Common questions from 351bet users about how their data is handled

No. 351bet does not sell, rent, transfer, or share users' personal data with third parties for commercial or advertising purposes. We share information only with payment partners (such as Pix processors and Mercado Pago), game providers, and technical service providers who need it to operate the services you use — always under confidentiality agreements and use restrictions. Outside of these situations, your data stays exclusively within 351bet.

You can request the deletion of your personal data by emailing suporte@351bet.best with the subject line "LGPD – Deletion Request" or via live chat. We will verify your identity before processing the request. Requests are handled within 15 business days. Please note: certain data must be retained by law — such as financial transaction history for 5 years — and cannot be deleted early, even upon request. In those cases, we will inform you exactly which data is kept and the legal reason for doing so.

The identity verification process (KYC — Know Your Customer) is a requirement under Brazilian financial regulation applicable to platforms that handle money. It exists to prevent money laundering, terrorism financing, and fraudulent use of the platform. 351bet is legally required to collect and verify these documents. KYC data is stored with encryption, never shared for advertising purposes, and retained for the minimum period required by regulation — typically 5 years after verification. Withdrawals above certain thresholds will not be processed until KYC is completed.

Yes, this is one of your rights under the LGPD. Simply send an email to suporte@351bet.best with the subject line "LGPD – Solicitação de Acesso" or reach out via live chat. We will verify your identity and send a full report containing all personal data we hold about you — including account details, transaction history, betting records, and session data — in a readable format, within 15 business days. This service is free of charge.

After account closure, 351bet retains data for the periods required under Brazilian law: financial and KYC data for up to 5 years, in line with financial regulation; betting history for 2 years for audit purposes. Unnecessary data is deleted or anonymized immediately upon closure. Once mandatory retention periods expire, all your data is permanently deleted from our systems. If you'd like to know exactly which data will be kept and for how long before closing your account, simply contact support.

Yes. Monitoring bet history and gameplay patterns is a necessary practice for three reasons: (1) fraud detection and prevention of sports match manipulation, which protects all users on the platform; (2) anti-money laundering compliance, as required by law; (3) responsible gambling — 351bet monitors patterns that may indicate compulsive behavior in order to proactively offer support when needed. This monitoring relies on aggregated data analysis and algorithms — no employee watches your individual bets. The data collected is not used for any purpose beyond those described in this policy.

Your Data Protected. Your Privacy Guaranteed.

Create your 351bet account with the confidence that your information is handled responsibly, transparently, and in full compliance with the LGPD. Secure Pix, Portuguese-language support, and bank-grade data protection.

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